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Social Care
Social Care
Social Care
Supporting the underprivileged
・First Bank Culture & Education Foundation donated 1‰ of payments made with the First Bank World Card to the "School Education Savings Account" platform of the Ministry of Education. The platform sponsors education, school lunches, and after-school classes for disadvantaged schoolchildren in remote areas to help their schooling. We helped 1,065 economically disadvantaged schoolchildren and those suffering from drastic family changes so that they could settle down and study. A total of NT$1.37 million was donated.
・We donated NT$2.5 million to the Charity Education Fund of Financial Service Industry We supported 1,549 students from financially disadvantaged families. We have donated NT$22.5 million over nine years and assisted 14,521 students from such needy families.
・We have continued to execute the "Outreach Program for Disadvantaged Schoolchildren" in corporation with the PLANET Educational Charitable Trust for 13 consecutive years. We continue to adopt disadvantaged schoolchildren from Ankeng Elementary School, Chung Cheng Elementary School and Shuangcheng Elementary School in Xindian District as well as Er-Chong Elementary School in Sanchong District, New Taipei City. We have also newly added Xinhe Elementary School in Xindian District to our adoption list, providing spiritual consultation and various courses. A total of 4,479 schoolchildren have benefited over 13 years as a result.
・We partnered with the Foundation of Helping Underprivileged Students of Taipei City to promote microinsurance, in addition to holding orientations at village chief's offices and organizations for indigenous people, in an effort to help underprivileged people build a safety net for insurance. A total of 406 disadvantaged people benefited in 2023.
・We made donations to the breakfast program of "Tannan Elementary School" in a remote area of Nantou County, providing breakfast for 98 disadvantaged schoolchildren for the entire year.
・We provided fellowships to 25 outstanding disadvantaged students from National Ilan University, National Dong Hua University, National Taitung University, National Chi Nan University, National United University and National Pingtung University, easing their financial burdens while helping them to study with peace of mind.

Dream Bus
We built the first painted mid-sized bus incorporating public welfare in the financial industry. We donated fine children's books recommended by the Ministry of Culture, stationery gift packs, iLEO good luck bookmarks and necessary supplies to schools in remote areas, including "Jia Hsing Elementary School" in Hsinchu County, "Sinapalan Elementary School" in Nantou County, "Shanmei Elementary School" in Chiayi County, and "Mingli Elementary School" in Hualien County. 27 volunteers participated in the four sessions held in 2023, benefiting around 161 individuals.




Health and gender education
・Held 9 life education talks and invited people with disabilities and disadvantaged children to share tips on how to approach life with an optimistic attitude, benefiting a total of 1,706 schoolchildren. (First Cultural Education Train)
・Promotion of gender equality concepts through financial education awareness activities. A total of 39 sessions were held, benefiting approximately 2,136 people.


Charitable donations
・Donated a total of five dental chairs in sponsorship deals to public health centers in Dongshih Township and Fanlu Township in Chiayi County, as well as to Cheng-Gong Elementary School (Sigang District), San-Gu Elementary School (Cigu District) and Cenglin Elementary School (Yujing District) in Tainan City; supported residents in remote rural areas and provided schoolchildren with safer and more comprehensive dental diagnosis and treatment, in addition to enhancing the promotion of health education.
・Sponsored the Greater Taichung Dental Association to upgrade the equipment for the Taichung Guguan Medical Station for Touring Dentists to help improve medical safety at villages with scarce medical resources and provide higher quality services.
・Fulfilled our corporate social responsibilities by donating NT$4 million to Turkey to help people affected by strong earthquakes to overcome their hardships.
・We partnered with Taipei Medical University Hospital to launch the "First Life Insurance Donation Project." With each policy of "Loan Derivative Insurance Products (Mortgage Life Insurance)" or "Long-Term Care Coverage" sold, we donated NT$100 to Xinyi District's integrated community care center under the Stone Soup Project. Total donations amounted to NT$467,000 in 2023.
・Supported local fruit growers in Taiwan by purchasing 2,000 boxes of atemoyas, 1,500 boxes of pineapples, 400 boxes of mangoes, and 400 boxes of pomelos, which were shared with social welfare organizations and schools in remote areas that have received long-term support from the Bank, as well as with employees and customers. The move had a multiplier effect on public benefit, and helped maintain a balance between supply and demand for local agricultural products.
・Sponsored the Puren Youth Care Foundation's and SunnyHills' "Mid-Autumn Festival Charity Project" by purchasing 300 boxes of pineapple cakes and donating them to schools with table tennis teams that have received long-term support from First Commercial Bank and the First Bank Cultural and Education Foundation, as well as to adopted elementary schools and special-talent athletes. This action applied a multiplier effect to public benefit, and enhanced the Bank's image of enthusiastic participation in activities of public interest.
・In response to the Ministry of Economic Affairs' Buying Power Social Innovative Products and Services Procurement Incentive Mechanism, the Bank purchased about NT$2.69 million worth of social innovative organizations' products via the innovative "Social Innovation Database" platform of the Small and Medium Enterprise Administration, MOEA.


Volunteers delivering heart-warming care
・Held 122 charitable volunteer activities, including accompanying seniors living alone and underprivileged demographic groups, as well as financial education campaigns, etc.
・Our Phnom Penh branch, Vientiane branch and Ho Chi Minh City branch partnered with their customers to travel to communities, schools and social welfare institutions in remote areas. Five overseas volunteer events benefited around 1,760 people. A total of 10,780 underprivileged individuals overseas have benefited since 2016.
・We worked with Mennonite Christian Hospital and Taipei Medical University Hospital Feng Hsing Medical Team for the 8th straight year to provide care for residents in isolated areas in Hualien and Penghu, and sponsored 20 and 25 free clinics for Mennonite Christian Hospital and Taipei Medical University Hospital Feng Hsing Medical Team, respectively. We added Hualien Mennonite Christian Hospital's "Unwavering Medical Dreams" assistance program to our sponsorship list in 2023. We provided donations to finance printing equipment for 3D modeling to help patients with physical disabilities to access better medical care.



Light up the Life First Dream Stage
We partnered with the Taipei City Hospital Zhongxing Branch for the first time to host a charitable outreach concert, providing disadvantaged demographic groups with a performance stage while allowing gifted individuals with physical and mental disabilities to showcase their talent and confidence, and realize their dreams to perform in public. 75 concerts have been held over 13 years, as 80 groups of individuals with visual, hearing impairments, physical and intellectual disabilities and children from far-flung areas were invited to present diverse performances, including singing, dancing, percussion, jazz, cheerleading and lion dance. These performances have drawn an aggregate of more than 10,000 people.




Green care
Bio-diversity Ecological Conservation
・We organized 37 Green Volunteer events to support organic farms, protect the coastline, plant trees for carbon reduction, "adopt" contract growers by providing financial support, and assist wetlands conservation. We contributed a total of NT$1,870,000 and harvested and purchased 1,992 kg of organic fruits and vegetables. We also adopted contract farmers growing nearly 1,200 kg of "Tainung No. 66" organic red sweet potatoes.
・To echo Arbor Day, we planted 2,005 saplings in Taiping District, Da'an District and Qingshui District in Taichung City, helping to reduce 20 metric tons in CO2e emissions.
・We hosted 4 "I Love Beautiful Oceans" beach cleanup sessions, in which 103 volunteers picked up a total of 475.5 kilograms of fishery waste, general waste, and driftwood.
・We contributed NT$600,000 to the "Kaohsiung Wild Bird Society" in sponsorship money, and jointly helped preserve 343 hectares of Budai salt pans wetlands. We hoped to create a human- and bird-friendly environment, and increase bio-diversity. In total, we attracted around 1,215 people to participate in bird watching events at fixed points in 2023. Aquatic birds are surveyed to number nearly 40,000, making it the area with the most migratory birds in Taiwan.




Share the Love with Green Light
We used 2‰ donations from transactions made with the First Bank Living Green Card to work with suppliers and customers in assisting 20 elementary schools in remote areas of Hsinchu County and Pingtung County to install 4,686 sets of LED lighting equipment, which are estimated to reduce electricity use by nearly 400,000 kWh, cut electricity costs by approximately NT$1,580,000, and reduce 201 metric tons of CO2e emissions each year.

Green Cooperation
For the second straight year, we took part in the International Nature Restoration Action Association's "Cultivate Fertile Rice Fields with Good Air in Taiwan" public welfare action plan to help halt the practice of burning rice straws, in addition to adopting 100 hectares of land in Hualien, which is expected to reduce 900 metric tons of CO2 every year. We hope to jointly promote the use of straw decomposition bacteria in place of burning rice straws, help farmers implement the sustainable cycle of returning rice straws to rice fields, and solve the air pollution problem.




First Financial Green Living Fun
We held the sixth edition of the "First Financial Green Living Fun" carnival at Da'an Forest Park, where iLEO Dream Bus was deployed for Facebook check-in. The event featured a wide array of booths offering complementary water refill, the collection of used toys, DIY events for recycling, and the chance to plant trees in attendees' names for sponsoring the declaration of sustainability with signature. The "Chitchat with FCB on New Stuff" podcast channel was also promoted on-site, as we invited participants to subscribe and helped push the channel's popularity ranking to 5th overall while drawing rave reviews. Tens of thousands of people took part in the carnival, which helped to make it a large (10,000+ people) landmark event promoting green living.

Artistic Cultural Creation
In-depth tour to explore two buildings
The Bank held the second in-depth tour to explore both the "Sustainable Financial Building" and "Green Financial Education Building", drawing a total of 39 participants. With these tours, the Bank has been able to communicate the Group's illustrious history as well as the idea of promoting environmental sustainability, thereby enhancing cohesiveness among employees while deepening their sense of recognition for ESG ideas.



Musical Feast
We partnered with the Evergreen Symphony Orchestra to host three "Golden Songs Festival for Dazzling Times" concerts at the Kaohsiung E-DA Royal Theater, National Taichung Theater and Taipei International Convention Center. These concerts featured cross-over performances by combining Pili puppet shows, Danceworks' tap dance, Taipei Male Choir and symphony, and invited established male and female singers to perform on stage. By integrating culturally diverse visual and audio effects, they represented a rich and diverse artistic and cultural feast to people. More than NT$7 million was invested in these concerts, which drew around 5,000 audience members.

Support for local arts
The first and second floors of the FFHC headquarters building were transformed into an art space in 2011, where local artists are allowed to exhibit their art for free. The move lent support and injected vitality to local arts, providing employees and customers more chances for art appreciation. A total of 131 art and cultural exhibitions have been held as of the end of 2023, attracting over 131,000 visitors.


Promotion of anti-drug education
We held the "New-Generation Strategic Alliance Against Drugs & Anti-Drug Theatrical Exhibitions and Plays" and the "Red Strawberries Say No to Drugs" campus tour events at five schools in Tainan and Taoyuan areas together with our customers–the Grace Hsiao Dance Troupe and Taiwan Sunshinebless Association–to teach youths to say no to drugs. These campaigns benefited approximately 3,557 students.

Deep Campus Penetration
・We encouraged young students to pursue their music creation dreams by collaborating with the iconic and influential "NCCU Golden Melody Awards" and "TKU Jin-Shaow Awards" to hold intervarsity singing and music creation competitions. We also planned and set up the "First Bank Internet Popularity Awards". The competitions at these two universities drew a total of 460 groups from around the country.
・We sponsored a singing contest in indigenous languages at National Dong Hwa University, which drew around 230 university students from across Taiwan. The Bank worked with the contest and provided the prize money as the title sponsor, in an effort to jointly create a friendly environment for indigenous languages.

Sports competitions
Supporting Physical Education
・Since 2019, we have been providing monthly food allowances to promising disadvantaged students and disabled athletes, which is helping them realize their potential as future stars and bring glory to Taiwan on the international stage. A total of 7 athletes received the allowances in 2023.
・In 2023, the Bank sponsored the baseball team of Chongxue Elementary School in Tainan City, the weightlifting team of Tianwei Junior High School in Changhua County, and the taekwondo team of Wangrong Junior High School in Hualien County. We provided nutritional supplements and training gear and equipment to improve their athletes' competitiveness, which benefited approximately 48 athletes.




Table tennis training
We established a men's table tennis team in 2011, and the team won a total of 5 gold, 6 silver, and 19 bronze medals in 2023. We also continued to provide training fees for eight schools, including Mingde Elementary School in New Taipei City, which benefited 382 players.

National Tennis Championship
We hosted the 13th "First Bank Table Tennis Championship", which drew nearly 100 teams from around the country to compete. The sporting event, which provided elite table tennis players with a platform to hone their skills and share and exchange experiences, is intended to cultivate more up-and-coming table tennis stars.



Unified Invoice Cup Road Running Race
We participated in the "Ministry of Finance 2023 Unified Invoice Cup Road Running Race", which started at the Central Park in Taichung City. The event attracted approximately 18,000 participants.

First Financial Holding Maxxis Tennis Championship
We have organized national tennis championships for 12 consecutive years together with the Maxxis Group. It is the largest and most iconic tennis competition in Taiwan featuring the highest prize money. It includes teenager groups (ranking competitions for 12, 14, and 16 year-olds), college student B groups, and public and senior groups. A total of 804 people competed in 2023.


